BKT Tires & OK Tire have been named as the title sponsors for the World Men’s Curling Championship 2023 taking place in Ottawa, Ontario, Canada.
The TD Place in Canada’s capital city will host the event from 1–9 April. BKT Tires & OK Tire return to sponsor international curling following their title sponsorship of the World Men’s Curling Championship 2021 in Calgary, Canada and the World Women’s Curling Championship 2022 in Prince George, British Columbia, Canada.
BKT Tires were also named as presenting sponsors of the World Women’s Curling Championship 2021.
World Curling Federation President Beau Welling said, “We are happy to have BKT Tires & OK Tire named as the title sponsors for the World Men’s Championship 2023. After their successful title sponsorship of our world women’s championship in 2022 and the men’s event in 2021 we are pleased to have them back as a title sponsor of the world men’s championship.”
Curling Canada Chief Executive Officer Katherine Henderson said, “Curling Canada looks forward to working with BKT Tires & OK Tire to put on another exciting world curling championship in Canada’s capital this April.
“We are entering a brand-new quadrennial in the sport, with plenty of potential to grow the game at all levels and introduce it to new audiences. We’re thankful to enter this new chapter with support from our two partners.”
BKT Tires Joint Managing Director Rajiv Poddar said, “We are delighted to renew this partnership and to continue supporting curling and its fans. It is a fascinating sport that is gaining more and more well-deserved attention worldwide. BKT feels proud to share this passion with fans. Sport creates incredible and indelible bonds. Indeed, as a company we believe sport can promote positive values and relationships in society, this is why we continue supporting curling and many other initiatives.”
OK Tire President and Chief Executive Officer Jim Bethune said, “Sport is at the heart of our initiatives, and we are proud of our Canadian teams and advocate for the power of sports and its positive impact in the communities our locally owned stores live and serve. We are thrilled to carry on our partnership with BKT Tires in support of Curling Canada, cheering for our Canadian teams.”
Information about tickets for the event is available on Curling Canada’s website.
Engage with the World Curling Federation in the lead up to the BKT Tires & OK Tire World Men’s Curling Championship 2023 on Twitter, Instagram, Facebook and Weibo and be searching the hashtags #curling #WMCC2023