12 February 2025
Grindelwald Tourism and Jungfrau Railways become official sponsors of the LGT World Women’s Curling Championship 2025
World Curling is happy to announce that the Grindelwald Tourism and Jungfrau Railways have joined the suite of official sponsors of the LGT World Women’s Curling Championship 2025 taking place in Uijeongbu, Korea from 15–23 March.
James Beatt, World Curling Commercial Strategy Lead said, “We are delighted to welcome both Grindelwald Tourism and Jungfrau Railways into the curling community as official partners of our world women’s championship in Korea. Both partners are aligned to showcase the unique experience of the Jungfrau Region to the Korean people and wider curling community.”
Bruno Hauswirth, Resort Director Grindelwald, “The World Women’s Curling Championship 2025 in Uijeongbu, Korea, provides an excellent platform to present the Jungfrau Region and Grindelwald internationally. Through an exclusive partnership with Infront Sports & Media AG, Grindelwald will be promoted as the only alpine destination during the tournament. This prominent positioning underscores the attractiveness of the region and enhances its visibility to a global audience.”
“As a proud sponsor, we are delighted to represent the Jungfrau Region and Grindelwald on this international stage. Grindelwald stands for alpine hospitality, breathtaking nature, and a long tradition of winter sports — values that we share with the curling world championship and wish to bring closer to a worldwide audience.”
The Jungfrau Region in the Bernese Oberland includes the picturesque towns of Grindelwald, Wengen, Mürren, Lauterbrunnen, and the Hasli Valley. With its majestic mountain landscapes, diverse recreational opportunities, and a wide range of accommodation, it is one of the most significant tourist destinations in Switzerland and the Alps. The region and its surroundings are particularly well known for their impressive peaks and characteristic villages.
Furthermore, Grindelwald is the ideal starting point for visiting the Jungfraujoch –”Top of Europe.” Europe’s highest railway station at 3,454 meters above sea level is reachable in just 45 minutes from the Grindelwald Terminal thanks to the modern Eiger Express tricable gondola.
Remo Käser, Chief Marketing Officer Jungfrau Railways, “Jungfrau Railways are glad to be an official partner of the World Women’s Curling Championship 2025 in Uijeongbu, Korea. This provides a unique opportunity to connect with Korean guests who have a special appreciation for Jungfraujoch – Top of Europe.”
The Jungfraujoch is surrounded by the Eiger, Mönch and Jungfrau mountains and the Aletsch Glacier, the longest glacier in the Alps at 22 km.
This “UNESCO World Heritage Site” is the highlight of any stay in Switzerland, where visitors can experience 365 days a year a world of ice, snow and rocks with a view as far as France, Germany and Italy.
Further attractions are the Sphinx Observation Terrace, the Ice Palace, the Alpine Sensation exhibition, the Snow Fun Park, various restaurants as well as the highest Lindt chocolate shop and post office in Europe.
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